At Porter Creative Group, we offer a comprehensive list of services
from which we can customize a public relations or marketing program that is
appropriate for your company’s needs.

Our Public Relations and Marketing services include the following:

Planning, Counseling, Public Relations Strategy, Counseling
& Strategic Marketing and Plans
  • Corporate and Product Positioning
  • Business Plans
  • Marketing and Public Relations Plans
  • New Product Rollout Planning
  • Community, Civic and Industry Relations
  • Identification of Target Markets and How to Reach Them
  • Research and Competitive Analysis
  • Message Platform Development
  • Venture Capital Positioning
  • Initial Public Offering (IPO) Positioning

Press Kits
  • Planning, Design, Production/Writing and Distribution

Writing
  • News Releases
  • Corporate and Product Fact Sheets
  • Q&A’s
  • Application Stories/Case Studies
  • Corporate, Product, Marketing and Technical Backgrounders
  • Executive Biographies
  • By-lined Articles
  • White Papers
  • Speeches
  • Newsletters
  • Audio/Visual Presentations

Editorial/Analyst Relations
  • Development and Execution of Press Tours
  • Development and Execution of Press Conferences
  • Media Relations Training and Counseling
  • Article Placements
  • Scheduling Phone and Face-to-Face Interviews
  • Editorial Calendar Tracking/Pitching
  • Pitching and Placement of Product Reviews
  • News Release Programs
  • Proactive Pitching of Company and/or

Trade Shows, Open Houses & Events
  • Pre-show Editorial Contacts for
  • Appointments at the Event
  • Scheduling and Planning of Press Conferences
  • Coordination, Scheduling and Planning of Press Parties
  • Event Support
  • Editorial Interview Coordination and Counseling
  • Speakers Bureau Placements
  • Trade Show Graphics
  • Trade Show Planning

Training
  • Media Training
  • Courseware development
  • Customer or “train-the-trainer” training

Other
  • Investor Relations
  • Web Design Consulting
  • On-line Marketing
  • Media Planning and Buying for Advertising
  • Direct Mail
  • Questionnaire and Survey Design
  • Focus Groups
  • Marcomm Coordination